In a linear economy, raw materials that have been used for the manufacture of a product and are no longer needed are not recycled. Instead, they are simply thrown away, and because they are usually incinerated, they cannot be reused. The global demand for resources to manufacture new products has increased dramatically in the past 50 years, and the volume of man-made materials is also growing. This rapid rise in the consumption of resources as well as an increase in the volume of waste and associated emissions into the water, air and soil have negatively impacted both the environment and the climate.
At the REWE Group, we want to address these challenges in our own value chains and work with our suppliers to develop measures for reducing the consumption of resources and, where possible, gradually recycle products and raw materials at the end of their useful life.