Sustainability and the environment

We voice the concerns of our 380,000 colleagues and represent the REWE Group’s interests regarding policy. The following sections give a more in-depth view of how this translates across a range of policy areas.

Environmental and waste legislation and the circular economy

In line with society’s growing awareness of environmental issues, we have seen a sharp increase in legislative standards governing the environment, packaging and the circular economy over recent years. This trend will continue to gain traction, thanks in no small part to a range of EU policy initiatives, such as measures expected to arise from the Circular Economy Action Plan (CEAP) over the next few years. Other important policies include the EU directives on the reduction of the impact of disposable plastics on the environment, on waste and on waste electrical and electronic equipment, along with their respective updates. Directives tend to be transposed into the national legislation by means of amendments to the existing legal framework, such as the Circular Economy Act (KrWG), the Packaging Act (VerpackG) and the Electrical and Electronic Equipment Act (ElektroG).

Our packaging goal.
All our private label packaging will be more eco-friendly by the end of 2030.