The REWE Pick&Go hybrid shopping concept is now also being launched in the German capital. At the REWE store at Schönhauser Allee 130, customers can now either pay for their purchases at the checkout as usual or using the innovative Pick&Go checkout-free process for even greater speed and convenience. With the arrival of Pick&Go in the capital, REWE is taking its pioneering role in the German food retail sector even further. A much wider product range as well as additional integrated services in the system landscape, such as a reverse vending machine and a fruit and vegetable weighing scale, provide even more convenience for everyday shopping. Federal Minister Dr Volker Wissing attended the opening of the Pick&Go concept in Berlin.
Sign in, shop and leave – with REWE Pick&Go, purchases are captured securely using state-of-the-art camera and sensor technology. Once customers leave the store, they are billed automatically without stopping to check out. The automatic checkout has been further developed following a successful trial at Germany’s pilot hybrid store in Cologne, and has now been launched in Germany’s trendy Prenzlauer Berg neighbourhood. At the REWE test store at Schönhauser Allee 130, shoppers can thus do a big family shop, grab a snack for break time or stock up on sundries quickly, conveniently and securely with, if they so choose, no queuing at the checkout.