19 July 2019

DER Touristik Group expands within Ro­manian market

Exim Holding acquires tour operator and sales activities of Nova Travel, Danubius Travel and Touring Europabus

Cologne/Frankfurt, 19 July 2019. DER Touristik Group, the REWE Group’s Travel and Tourism business segment, is expanding in Eastern Europe: its subsidiary Exim Holding AS, based in Prague, is purchasing the tour operator and sales activities of Touring Europabus Romania, Nova Travel and Danubius Travel after the successful assignment to Travel Brands SRL based in Bucharest. The parties have agreed not to disclose the purchase price.

With the proposed acquisition of Travel Brands SRL, Exim Holding is acquiring the largest travel agency chain in Romania with 80 branches, two head office locations and a total of 370 employees. All employees and locations will be retained. Sören Hartmann, CEO of DER Touristik Group: “We will also be keeping on the existing management team. Successful entrepreneur Dragos Anastasiu is handing over to us some excellently managed, well-established businesses.”

Following the proposed acquisition, DER Touristik Group will ramp up its activities in Romania. It is currently possible to book products from its tour operator brands Dertour, ITS, Billa Reisen, Jahn Reisen, Meiers Weltreisen, ADAC Reisen and Travelix in Romania. DER Touristik Group is now also entering the Romanian market with its own travel agency network. As part of a European travel group, Travel Brands will benefit from numerous synergies within the DER Touristik Group.

The acquisition is a further step in the internationalisation of DER Touristik Group. “We can confidently expect significant growth in the Eastern European travel market, especially in Romania,” says Sören Hartmann. “With this acquisition, we are creating the basis for even stronger growth in the Eastern European market – both for tour operators and travel agencies.”

About DER Touristik

DER Touristik Group has its head office in Cologne, Germany, and is REWE Group’s travel and tourism division. As one of Europe’s leading travel groups, DER Touristik Group encompasses more than 130 companies and employs 9,400 people in 16 European countries. Every year, millions of guests travel with one of the group’s tour operators or specialists. DER Touristik Group includes tour operators such as DERTOUR, Jahn Reisen, ITS, Meiers Weltreisen, Travelix, Kuoni, Helvetic Tours, ITS Coop Travel, Billa Reisen, Konig Aap, Apollo, Exim Tours and Fischer, as well as more than 2,300 travel agencies (such as DERTOUR, DERPART, Kuoni, Exim, and Fischer, as well as franchises and partners), the hotel brands Sentido, Aldiana, Calimera and Cooee, and the online travel agency Prijsvrij Vakanties. The DER Touristik Group also offers on-site support: The company runs an agency network with 74 offices in 29 travel destinations. The staff in the destination agencies assist the guests of the DER Touristik Group from their arrival at their holiday destination and until their departure. For more information, go to

Marion ten Haaf
Head of Corporate Communications at
DER Touristik

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