{"id":27838,"date":"2025-05-22T11:09:00","date_gmt":"2025-05-22T09:09:00","guid":{"rendered":"https:\/\/www.rewe-group.com\/en\/?post_type=press_release&#038;p=27838"},"modified":"2026-04-07T16:27:12","modified_gmt":"2026-04-07T14:27:12","slug":"rewe-launches-plant-based-ham-and-sausages-with-a-meat-like-texture","status":"publish","type":"press_release","link":"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/rewe-launches-plant-based-ham-and-sausages-with-a-meat-like-texture\/","title":{"rendered":"REWE launches plant-based ham and sausages with a meat-like texture"},"content":{"rendered":"\n<div class=\"wp-block-myblocks-template-root template-root\">\n<div class=\"wp-block-myblocks-section block-section section-bg-white section-padding-top section-padding-bottom\">\n<div class=\"wp-block-myblocks-row-margin-aside row-margin-aside my-row-block row-margin\">\n<div class=\"wp-block-myblocks-row-margin-aside-cell-aside row-cell row-margin-aside-cell-aside my-cell-block\"><\/div>\n\n\n\n<div class=\"wp-block-myblocks-row-margin-aside-cell-main row-cell row-margin-aside-cell-main my-cell-block\"><div class=\"myblock-wrapper block-my-text-block block-ingrid\" data-module-name=\"Headline Copy Link\">    <div class=\"textblock margin-row-inner\">\n        <div class=\"entry-content\">\n            \n            <p>From now on, customers can expect an exciting new product in REWE stores: the plant-based hams and sausages of the LEKKA brand. These innovative plant-based products boast a full flavor, an appealing appearance and a texture that is authentically reminiscent of real ham and sausages.<\/p>\n<p>The driving force behind this innovation is the Berlin-based startup Project Eaden. Their ambitious goal: <q>We are here to make the switch away from meat consumption a matter of course. Our products impress with their taste, texture and nutritional value,<\/q> explains co-founder Jan Wilmking.<\/p>\n<p>The innovative LEKKA products combine a nutrient-rich mixture of plant-based proteins from wheat, peas and field beans and offer a tasty alternative to conventional ham. LEKKA products are therefore full of vegetable proteins and fiber. Unlike many processed sausage products, they are also free from nitrates, cholesterol, antibiotics and animal hormones, making them a more sustainable choice.<\/p>\n<p>To create a meat-like experience, Project Eaden has developed a novel fiber technology. This technology gives the meat alternatives a remarkable look and bite and enables the production of whole plant-based meat cuts. According to co-founder Dr. David Schmelzeisen, this proprietary technology is versatile and highly scalable for different types of meat.<\/p>\n<p>Cl\u00e9ment Tischer, Head of Foodtech REWE Group, is enthusiastic about the current market launch: <q>LEKKA is not a replacement &#8211; it&#8217;s an upgrade. What Project Eaden is delivering here shows what FoodTech can do today: authentic, technologically sophisticated and very tasty. This is exactly the kind of product that belongs in everyday life &#8211; and from now on on the shelves at REWE, so that trial and error quickly turns into enthusiasm. <\/q><\/p>\n<p>The following LEKKA products are now available in REWE stores and in the REWE pick-up and delivery service:<\/p>\n        <\/div>\n\n            <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-list\" data-module-name=\"List\">    <div class=\"my-list\">\n        <h2 class=\"my-list__hl size-small\">LEKKA cooked ham<\/h2>                    <div class=\"my-list__copy entry-content\"><p>The classic:<\/p>\n<\/div>\n                <ul class=\"my-list__default\">\n                            <li class=\"entry-content\"><p>Juicy and tender cooked ham texture<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>Mild, spicy aroma for a variety of dishes<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>High protein content<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>100 % vegetable<\/p>\n<\/li>\n                    <\/ul>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-list\" data-module-name=\"List\">    <div class=\"my-list\">\n        <h2 class=\"my-list__hl size-small\">LEKKA herb ham<\/h2>                    <div class=\"my-list__copy entry-content\"><p>The aromatic one:<\/p>\n<\/div>\n                <ul class=\"my-list__default\">\n                            <li class=\"entry-content\"><p>with Mediterranean herbs<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>Aromatic and spicy for cold platters and hot dishes<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>High protein content<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>100 % vegetable<\/p>\n<\/li>\n                    <\/ul>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-list\" data-module-name=\"List\">    <div class=\"my-list\">\n        <h2 class=\"my-list__hl size-small\">LEKKA Country ham<\/h2>                    <div class=\"my-list__copy entry-content\"><p>The rustic:<\/p>\n<\/div>\n                <ul class=\"my-list__default\">\n                            <li class=\"entry-content\"><p>Full of character, spicy and juicy<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>Ideal for hearty snacks and meals<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>High in protein and low in fat<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>100 % vegetable<\/p>\n<\/li>\n                    <\/ul>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-list\" data-module-name=\"List\">    <div class=\"my-list\">\n        <h2 class=\"my-list__hl size-small\">LEKKA sausages<\/h2>                    <div class=\"my-list__copy entry-content\"><p>Juicy, flavorful, LEKKA. Ideal for pan and grill:<\/p>\n<\/div>\n                <ul class=\"my-list__default\">\n                            <li class=\"entry-content\"><p>Juicy and spicy<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>For pan and grill<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>Rich in protein<\/p>\n<\/li>\n                            <li class=\"entry-content\"><p>100 % vegetable<\/p>\n<\/li>\n                    <\/ul>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-article-explainer\" data-module-name=\"Explainer\"><div class=\"article-explainer\">\n            <div\n    class=\"explainer-slider type-text expanded\"\n    data-module-name=\".article-explainer\"\n>\n    <div class=\"explainer-slider__header\" tabindex=\"0\" role=\"button\" aria-expanded=\"true\">\n        <h2 class=\"explainer-slider__title\">About Project Eaden<\/h2>    <\/div>\n    <div class=\"explainer-slider__main\">\n        <div class=\"explainer-slider__slider slider-len-1\">\n            <ul class=\"rwgs__inner\">\n                                    <li class=\"explainer-slider__slide\">\n                                                                                <div class=\"explainer-slider__text-content entry-content\">\n                                <p><span data-contrast=\"auto\">Project Eaden is an innovative food and biotech startup founded in 2022 by Dr. David Schmelzeisen, Jan Wilmking and Hubertus Bessau. The company&#8217;s goal is to revolutionize the future of plant-based meat alternatives by redefining meat consumption without animal products, but with full flavor and authentic texture. Their innovative fiber spinning and compounding technology makes it possible to produce meat alternatives that are similar in appearance and texture to traditional meat, yet sustainable and healthy. <\/span><\/p>\n<p><span data-contrast=\"auto\">Find out more at: <a href=\"https:\/\/www.projecteaden.com\/\" target=\"_blank\" rel=\"noopener\">www.projecteaden.com<\/a><\/span><\/p>\n                            <\/div>\n                                            <\/li>\n                            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-article-explainer\" data-module-name=\"Explainer\"><div class=\"article-explainer\">\n            <div\n    class=\"explainer-slider type-text expanded\"\n    data-module-name=\".article-explainer\"\n>\n    <div class=\"explainer-slider__header\" tabindex=\"0\" role=\"button\" aria-expanded=\"true\">\n        <h2 class=\"explainer-slider__title\">About REWE<\/h2>    <\/div>\n    <div class=\"explainer-slider__main\">\n        <div class=\"explainer-slider__slider slider-len-1\">\n            <ul class=\"rwgs__inner\">\n                                    <li class=\"explainer-slider__slide\">\n                                                                                <div class=\"explainer-slider__text-content entry-content\">\n                                <p>With sales of 31.6 billion euros (2024), more than 170.000 employees and over 3,800 REWE stores, REWE Markt GmbH is one of Germany\u2019s leading food retail companies. REWE stores are run as subsidiaries or by independent REWE retailers.<\/p>\n<p>The cooperatively organised REWE Group is one of the leading trade and tourism groups in Germany and Europe. In 2024, the company generated a total external turnover of around 96.1 billion euros. Founded in 1927, the REWE Group has around 380,000 employees and operates in 21 European countries.<\/p>\n                            <\/div>\n                                            <\/li>\n                            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-contact-person\" data-module-name=\"Kontaktperson\">        <div class=\"main-author__wrapper\">\n        <div class=\"main-author\">\n            <div class=\"main-author__image\">\n                <div class=\"person-avatar m\">\n                    <div class=\"focused-image-container\">\n    <img decoding=\"async\"\n        class=\"focused-image\"\n        data-focus-x=\"0\"\n        data-focus-y=\"0\"\n        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2023\/08\/thomas-bonrath-scaled-300x300.jpg\"\n        alt=\"thomas-bonrath\"\n                        loading=\"lazy\"\n            >\n    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"main-author__text\">\n                <h2 class=\"main-author__author-gender\">Contact<\/h2>                <p class=\"main-author__name\">\n                    Thomas  Bonrath                <\/p>\n\n                                    <p class=\"main-author__title\">Head of Media Relations and Spokesperson REWE Markt<\/p>\n                \n                                            <\/div>\n        <\/div>\n            <\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-myblocks-section block-section section-bg-gray section-padding-top section-padding-bottom\">\n<div class=\"wp-block-myblocks-row-full-single row-full-single my-row-block row-full\"><div class=\"myblock-wrapper block-my-post-slider\" data-module-name=\"Relevant Content Collection\">    <div class=\"posts-slider\">\n    <div class=\"posts-slider__inner row-margin-single\">\n        <div class=\"posts-slider__header\">\n            <h2 class=\"posts-slider__title\">Read more<\/h2>\n            \n                    <\/div>\n        <div class=\"posts-slider__slider\">\n            <ul class=\"rwgs__inner\">\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default bg-light medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/im-an-optimistic-person-ive-always-been-that-way\/\"\n        class=\"post-teaser__inner text-focus\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/im-an-optimistic-person-ive-always-been-that-way\\\/&quot;,&quot;element_name&quot;:&quot;&amp;#8220;I&amp;#8217;m an optimistic person. I&amp;#8217;ve always been that way.&amp;#8221;&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n        <div\n            class=\"new-post-teaser__background-wrapper\"\n                    >\n                                            <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/Ines-Batz-Der-Tour.jpg?t=2026073108\"\n                        alt=\"Portrait of Ines Batz\"\n                        loading=\"lazy\"\n                         data-copyright=\"Portrait of Ines Batz \u00a9Marc Bright\"                    >\n                                    <\/div>\n            \n                    <\/div>\n\n        <div class=\"new-post-teaser__content-wrapper\">\n            <div class=\"new-post-teaser__content-inner\">\n                                    <p class=\"new-post-teaser__type\">Story<\/p>\n                                <div class=\"new-post-teaser__content\">\n                    <p class=\"post-teaser__note\">23 July 2026<\/p>\n                    <h3 class=\"post-teaser__title\">&#8220;I&#8217;m an optimistic person. I&#8217;ve always been that way.&#8221;<\/h3>                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29332\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;&amp;#8220;I&amp;#8217;m an optimistic person. I&amp;#8217;ve always been that way.&amp;#8221;&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/sports-bring-people-together-inclusion-right-in-the-heart-of-the-neighborhood\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/sports-bring-people-together-inclusion-right-in-the-heart-of-the-neighborhood\\\/&quot;,&quot;element_name&quot;:&quot;Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/Inklusionssportfest-1.jpg?t=2026073108\"\n                        alt=\"Two people are standing at an athletics and sports complex, looking out at the event grounds. One person\u2019s T-shirt reads \u201cWith Heart for Inclusion \u2013 Sports Festival 2026.\u201d\"\n                        loading=\"lazy\"\n                         data-copyright=\"Two people are standing at an athletics and sports complex, looking out over the event grounds. One person\u2019s T-shirt reads \u201cWith Heart for Inclusion \u2013 Sports Festival 2026.\u201d \u00a9 Guy Dimenstein\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">22 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29318\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/csd-2026-take-a-stand-embrace-diversity\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/csd-2026-take-a-stand-embrace-diversity\\\/&quot;,&quot;element_name&quot;:&quot;CSD 2026: Take a Stand. Embrace Diversity.&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/CSD-Pride.jpg?t=2026073108\"\n                        alt=\"Participants in a Pride march carrying numerous rainbow flags amid a densely packed crowd.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Participants in a Pride march carrying numerous rainbow flags amid a densely packed crowd. \u00a9micha-fotografiert.de | Michael Zimmermann\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">15 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">CSD 2026: Take a Stand. Embrace Diversity.<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29304\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;CSD 2026: Take a Stand. Embrace Diversity.&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/from-zero-to-woof-rewe-retailer-simon-bacher-on-his-journey-to-opening-the-first-zooroyal-specialty-store-in-north-rhine-westphalia\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/from-zero-to-woof-rewe-retailer-simon-bacher-on-his-journey-to-opening-the-first-zooroyal-specialty-store-in-north-rhine-westphalia\\\/&quot;,&quot;element_name&quot;:&quot;From Zero to Woof: REWE Retailer Simon Bacher on His Journey to Opening the First ZooRoyal Specialty Store in North Rhine-Westphalia&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/06\/Simon-Bacher-REWE-Kaufmann-scaled.jpg?t=2026073108\"\n                        alt=\"Simon Bacher, a REWE store clerk, is feeding carrots from a feeding bowl to two horned goats in a green meadow.\"\n                        loading=\"lazy\"\n                         data-copyright=\"REWE store manager Simon Bacher feeds two horned goats carrots from a feeding trough on a green meadow. \u00a9 REWE Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">1 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">From Zero to Woof: REWE Retailer Simon Bacher on His Journey to Opening the First ZooRoyal Specialty Store in North Rhine-Westphalia<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29196\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;From Zero to Woof: REWE Retailer Simon Bacher on His Journey to Opening the First ZooRoyal Specialty Store in North Rhine-Westphalia&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-company_report\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/publications\/company-reports\/annual-report-2025-resilient-and-successful-with-an-eye-to-the-future\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/publications\\\/company-reports\\\/annual-report-2025-resilient-and-successful-with-an-eye-to-the-future\\\/&quot;,&quot;element_name&quot;:&quot;Annual Report 2025: Resilient and successful \\u2013 with an eye to the future&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.13\"\n                        data-focus-y=\"0.48\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/06\/geschaeftsbericht-rewe-group-2025-scaled.jpg?t=2026073108\"\n                        alt=\"Open laptop on a stainless steel shelf. On the screen is the start page of the REWE Group 2025 annual report.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Open laptop on a stainless steel shelf. On the screen is the start page of the REWE Group 2025 annual report \u00a9 REWE Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Corporate report<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">15 June 2026<\/p>\n                <h3 class=\"post-teaser__title\">Annual Report 2025: Resilient and successful \u2013 with an eye to the future<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"28831\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Annual Report 2025: Resilient and successful \\u2013 with an eye to the future&quot;,&quot;post_type&quot;:&quot;company_report&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-press_release\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/rewe-group-confirms-its-robust-market-position-in-the-2025-annual-report-new-members-on-the-supervisory-board-on-the-employee-side\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/press-releases\\\/rewe-group-confirms-its-robust-market-position-in-the-2025-annual-report-new-members-on-the-supervisory-board-on-the-employee-side\\\/&quot;,&quot;element_name&quot;:&quot;REWE Group confirms its robust market position in the 2025 Annual Report &amp;#8211; new members on the Supervisory Board on the employee side&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/06\/jahreshauptversammlung-rewe-rzf.jpg?t=2026073108\"\n                        alt=\"jahreshauptversammlung-rewe-rzf\"\n                        loading=\"lazy\"\n                                            >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Press release<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">13 June 2026<\/p>\n                <h3 class=\"post-teaser__title\">REWE Group confirms its robust market position in the 2025 Annual Report &#8211; new members on the Supervisory Board on the employee side<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"28790\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;REWE Group confirms its robust market position in the 2025 Annual Report &amp;#8211; new members on the Supervisory Board on the employee side&quot;,&quot;post_type&quot;:&quot;press_release&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/rewe-brings-innovative-walk-in-store-to-hofheim-lorsbach\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/rewe-brings-innovative-walk-in-store-to-hofheim-lorsbach\\\/&quot;,&quot;element_name&quot;:&quot;REWE brings innovative walk-in store to Hofheim-Lorsbach&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/06\/Nahkauf-Box-Eroeffnung-scaled.jpg?t=2026073108\"\n                        alt=\"Four people ceremoniously open a \"Paolos nahkauf Box\" with a red ribbon in front of the entrance with a balloon arch.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Four people ceremoniously open a &quot;Paolos nahkauf Box&quot; with a red ribbon in front of the entrance with a balloon arch. \u00a9 REWE Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">10 June 2026<\/p>\n                <h3 class=\"post-teaser__title\">REWE brings innovative walk-in store to Hofheim-Lorsbach<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"28762\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;REWE brings innovative walk-in store to Hofheim-Lorsbach&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/cyber-buddy-packs-for-customers\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/cyber-buddy-packs-for-customers\\\/&quot;,&quot;element_name&quot;:&quot;Cyber-Buddy packs for customers&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/05\/Auto-Store-System.jpg?t=2026073108\"\n                        alt=\"Automated storage system with several small robotic transport vehicles that move goods on a grid-shaped metal frame in a warehouse.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Automated storage system with several small robotic transport vehicles that move goods on a grid-shaped metal frame in a warehouse \u00a9 toom Baumarkt DIY store\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">28 May 2026<\/p>\n                <h3 class=\"post-teaser__title\">Cyber-Buddy packs for customers<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"28729\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Cyber-Buddy packs for customers&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                            <\/ul>\n        <\/div>\n            <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-myblocks-section block-section section-bg-white section-padding-top section-padding-bottom\">\n<div class=\"wp-block-myblocks-row-full-single row-full-single my-row-block row-full\"><div class=\"myblock-wrapper block-my-twitter-icon-teaser\" data-module-name=\"Teaser LinkedIn Icon\"><div class=\"myblock-wrapper\">\n    <div class=\"linkedin-teaser\" data-module-name=\".linkedin-teaser\">\n        <div class=\"contents\">\n            <div class=\"contents-inner\">\n                <h2 class=\"typo-xl\">Join the discussion on <\/h2>\n                <div class=\"entry-content\">\n                    <p data-pm-slice=\"1 1 []\">Our LinkedIn feed has all the latest information from the REWE Group and the sector, with the most important developments from the worlds of retail, e-commerce, food, CSR and policy.<\/p>\n                <\/div>\n                <p class=\"link\">\n                    <a\n                        href=\"https:\/\/de.linkedin.com\/company\/rewegroup\"\n                        class=\"arrow-link btn-white\"\n                        target=\"_blank\" rel=\"noopener noreferrer\"                    >\n                        To LinkedIn feed                    <\/a>\n                <\/p>\n            <\/div>\n        <\/div>\n\n                    <div class=\"post-teaser post-teaser_default post-teaser__pattern pattern6 red-pattern\">\n                <div class=\"post-teaser__inner has-illustration\">\n                    <div class=\"post-teaser__content-wrapper\">\n                        <div class=\"post-teaser__illustration\"><\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ham alternative &#8220;LEKKA&#8221; from start-up Project Eaden impresses with its full 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