{"id":24247,"date":"2024-03-06T11:30:00","date_gmt":"2024-03-06T10:30:00","guid":{"rendered":"https:\/\/www.rewe-group.com\/de\/?post_type=press_release&#038;p=35148"},"modified":"2025-03-17T13:55:58","modified_gmt":"2025-03-17T12:55:58","slug":"der-touristik-group-evolves-to-dertour-group-a-strategic-milestone-in-its-internationalisation-journey","status":"publish","type":"press_release","link":"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/der-touristik-group-evolves-to-dertour-group-a-strategic-milestone-in-its-internationalisation-journey\/","title":{"rendered":"DER Touristik Group evolves to DERTOUR Group: A strategic milestone in its internationalisation journey"},"content":{"rendered":"\n<div class=\"wp-block-myblocks-template-root template-root\">\n<div class=\"wp-block-myblocks-section block-section section-bg-white section-padding-top section-padding-bottom\">\n<div class=\"wp-block-myblocks-row-margin-aside row-margin-aside my-row-block row-margin\">\n<div class=\"wp-block-myblocks-row-margin-aside-cell-aside row-cell row-margin-aside-cell-aside my-cell-block\"><\/div>\n\n\n\n<div class=\"wp-block-myblocks-row-margin-aside-cell-main row-cell row-margin-aside-cell-main my-cell-block\"><div class=\"myblock-wrapper block-my-text-block block-ingrid\" data-module-name=\"Headline Copy Link\">    <div class=\"textblock margin-row-inner\">\n        <div class=\"entry-content\">\n            \n            <p>DER Touristik Group, the second-largest tour operator in Europe and a key player in the international travel and tourism industry, announces a significant step in its strategic evolution through a rebranding initiative by becoming known as DERTOUR Group. This strategic move signifies the Group\u2019s commitment to internationalisation and the cultivation of a joint international identity.<\/p>\n<p>Scheduled to start in the second quarter of 2024 and expected to conclude by the end of 2025, the rebranding effort introduces a liquid design theme, symbolising the dynamic evolution of the brand. DERTOUR Group seeks to establish a cohesive and internationally recognisable presence, emphasising the collective strength derived from its diverse international travel experts and travel companies. The visual elements reflect a modernised and more emotional look &amp; feel, ensuring a harmonious integration with the company\u2019s diverse businesses and travel brands under the shared banner of an internationally focused platform.<\/p>\n<p>Dr. Ingo Burmester, CEO Central Europe DERTOUR Group, explains: <q>The transition from DER Touristik to DERTOUR Group underpins our ambition to take a leading role in the international travel and tourism market. We want to become more visible as one strong Group, especially at the travel destinations. The new design concept provides a more modern, emotional, and relevant brand experience that will allow us to expand our reach.<\/q><\/p>\n<p>The initiative goes beyond aesthetics, reflecting the Group\u2019s dedication to creating a joint international platform. The Corporate brand encapsulates the international expertise of more than 9,200 professionals and the collaborative efforts of over 130 companies that craft extraordinary travel experiences for their guests.<\/p>\n<p>DER Touristik Group\u2019s evolution into DERTOUR Group reinforces the organisation\u2019s commitment to adaptability in the dynamic travel industry, while ensuring a cohesive integration of the diverse businesses under a joint international umbrella brand.<\/p>\n        <\/div>\n\n            <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-article-explainer\" data-module-name=\"Explainer\"><div class=\"article-explainer\">\n            <div\n    class=\"explainer-slider type-text expanded\"\n    data-module-name=\".article-explainer\"\n>\n    <div class=\"explainer-slider__header\" tabindex=\"0\" role=\"button\" aria-expanded=\"true\">\n        <h2 class=\"explainer-slider__title\">About DERTOUR Group<\/h2>    <\/div>\n    <div class=\"explainer-slider__main\">\n        <div class=\"explainer-slider__slider slider-len-1\">\n            <ul class=\"rwgs__inner\">\n                                    <li class=\"explainer-slider__slide\">\n                                                                                <div class=\"explainer-slider__text-content entry-content\">\n                                <p><strong>DERTOUR Group<\/strong> has its head office in Cologne, Germany, and is REWE Group\u2019s travel and tourism division. As one of Europe\u2019s leading travel groups, DERTOUR Group encompasses more than 130\u202fcompanies and employs over 10,000 people in 16 European countries. Every year, millions of guests travel with one of the Group\u2019s tour operators or specialists. DERTOUR Group includes tour operators such as DERTOUR, ITS, Meiers Weltreisen, Kuoni, Helvetic Tours, ITS Coop Travel, Billa Reisen, Koning Aap, Apollo, Exim Tours and Fischer, as well as around 2,000 travel agencies (such as DERTOUR, DERPART, Kuoni, Exim, and Fischer, plus franchises and partners), the hotel brands Sentido, Aldiana, and ananea and the online travel agency Prijsvrij Vakanties. The DERTOUR Group also offers on-site support: The company runs an agency network with 71\u202foffices in 31 travel destinations. The staff in the destination agencies assist the guests of the DERTOUR Group from their arrival at their holiday destination until their departure. For more information, go to <a href=\"https:\/\/www.dertour-group.com\/\" target=\"_blank\" rel=\"noopener\">www.dertour-group.com<\/a>.<\/p>\n                            <\/div>\n                                            <\/li>\n                            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>\n    <\/div>\n<\/div>\n\n<div class=\"myblock-wrapper block-my-contact-person\" data-module-name=\"Kontaktperson\">        <div class=\"main-author__wrapper\">\n        <div class=\"main-author\">\n            <div class=\"main-author__image\">\n                <div class=\"person-avatar f\">\n                    <div class=\"focused-image-container\">\n    <img decoding=\"async\"\n        class=\"focused-image\"\n        data-focus-x=\"0\"\n        data-focus-y=\"0\"\n        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2021\/11\/marion-ten-haaf-300x300.jpg\"\n        alt=\"marion-ten-haaf\"\n                        loading=\"lazy\"\n            >\n    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"main-author__text\">\n                <h2 class=\"main-author__author-gender\">Contact<\/h2>                <p class=\"main-author__name\">\n                    Marion ten Haaf                <\/p>\n\n                                    <p class=\"main-author__title\">Director Group Communications and Spokesperson at DERTOUR Group<\/p>\n                \n                                                    <p class=\"person-card-details__links\">\n                        <a\n                                href=\"https:\/\/www.linkedin.com\/in\/mariontenhaaf\/\"\n                                class=\"main-sharing__link main-sharing__linkedin color-dark\"\n                                aria-label=\"Profile on LinkedIn\"\n                                target=\"_blank\"\n                                rel=\"noopener noreferrer\"\n                        ><\/a>\n                    <\/p>\n                            <\/div>\n        <\/div>\n                    <div class=\"main-author__contact\">\n                                    <a href=\"tel:+49 69 9588 1600\" class=\"main-author__contact-item phone\">+49 69 9588 1600<\/a>\n                                                    <a href=\"mailto:presse@dertour.com\" class=\"main-author__contact-item\" target=\"_blank\" rel=\"noopener noreferrer\">\n                        presse@dertour.com                    <\/a>\n                            <\/div>\n            <\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-myblocks-section block-section section-bg-gray section-padding-top section-padding-bottom\">\n<div class=\"wp-block-myblocks-row-full-single row-full-single my-row-block row-full\"><div class=\"myblock-wrapper block-my-post-slider\" data-module-name=\"Relevant Content Collection\">    <div class=\"posts-slider\">\n    <div class=\"posts-slider__inner row-margin-single\">\n        <div class=\"posts-slider__header\">\n            <h2 class=\"posts-slider__title\">Read more<\/h2>\n            \n                    <\/div>\n        <div class=\"posts-slider__slider\">\n            <ul class=\"rwgs__inner\">\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-press_release\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/rewe-group-supports-cologne-cultural-fund\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/press-releases\\\/rewe-group-supports-cologne-cultural-fund\\\/&quot;,&quot;element_name&quot;:&quot;REWE Group Supports Cologne Cultural Fund&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/09\/Teaser-Lionel-Souque-und-Bruno-Wenn.jpg?t=2026092809\"\n                        alt=\"Portrait of Torsten Burmester, Mayor of Cologne, and Lionel Souque, CEO of the REWE Group\"\n                        loading=\"lazy\"\n                         data-copyright=\"Portrait of Torsten Burmester, Mayor of Cologne, and Lionel Souque, CEO of the REWE Group \u00a9 REWE Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Press release<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">14 September 2026<\/p>\n                <h3 class=\"post-teaser__title\">REWE Group Supports Cologne Cultural Fund<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29838\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;REWE Group Supports Cologne Cultural Fund&quot;,&quot;post_type&quot;:&quot;press_release&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-company_report\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/publications\/company-reports\/sustainability-progress-report-2025-our-commitment-to-sustainability\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/publications\\\/company-reports\\\/sustainability-progress-report-2025-our-commitment-to-sustainability\\\/&quot;,&quot;element_name&quot;:&quot;Sustainability Progress Report 2025&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"-0.09\"\n                        data-focus-y=\"0.05\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/06\/rewe-fsb-salat.jpg?t=2026092809\"\n                        alt=\"rewe-fsb-salat\"\n                        loading=\"lazy\"\n                                            >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Corporate report<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">21 August 2026<\/p>\n                <h3 class=\"post-teaser__title\">Sustainability Progress Report 2025<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29696\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Sustainability Progress Report 2025&quot;,&quot;post_type&quot;:&quot;company_report&quot;,&quot;post_category&quot;:&quot;Responsibility&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-press_release\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/sp-reaffirms-rewe-groups-bbb-rating-outlook-stable\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/press-releases\\\/sp-reaffirms-rewe-groups-bbb-rating-outlook-stable\\\/&quot;,&quot;element_name&quot;:&quot;S&amp;amp;P Reaffirms REWE Group&amp;#8217;s \\u201cBBB\\u201d Rating (Outlook Stable)\\u00a0&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2024\/08\/sundp-rating.jpg?t=2026092809\"\n                        alt=\"Glass display stand featuring the S&#038;P rating: Long-term rating: BBB and Short-term rating: A-2\"\n                        loading=\"lazy\"\n                         data-copyright=\"Glass display stand featuring the S&amp;P rating: Long-term rating: BBB and Short-term rating: A-2 \u00a9REWE Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Press release<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">17 August 2026<\/p>\n                <h3 class=\"post-teaser__title\">S&amp;P Reaffirms REWE Group&#8217;s \u201cBBB\u201d Rating (Outlook Stable)\u00a0<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29642\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;S&amp;amp;P Reaffirms REWE Group&amp;#8217;s \\u201cBBB\\u201d Rating (Outlook Stable)\\u00a0&quot;,&quot;post_type&quot;:&quot;press_release&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/winter-vacation-the-waiting-game-is-over\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/winter-vacation-the-waiting-game-is-over\\\/&quot;,&quot;element_name&quot;:&quot;Winter Vacation: The Waiting Game Is Over&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/08\/Thailand-ananea-Beyond-Khaolak.jpg?t=2026092809\"\n                        alt=\"Pool area at the Ananea Beyond Khao Lak Hotel in Thailand, featuring lounge chairs, umbrellas, palm trees, and modern resort architecture.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Pool area at the Ananea Beyond Khao Lak Hotel in Thailand, featuring lounge chairs, umbrellas, palm trees, and modern resort architecture. \u00a9 DERTOUR Group\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">10 August 2026<\/p>\n                <h3 class=\"post-teaser__title\">Winter Vacation: The Waiting Game Is Over<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29606\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Winter Vacation: The Waiting Game Is Over&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-press_release\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/press-releases\/strategic-expansion-of-hotel-operations-dertour-group-becomes-sole-owner-of-dsr-hotel-holding\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/press-releases\\\/strategic-expansion-of-hotel-operations-dertour-group-becomes-sole-owner-of-dsr-hotel-holding\\\/&quot;,&quot;element_name&quot;:&quot;Strategic Expansion of Hotel Operations: DERTOUR Group Becomes Sole Owner of DSR Hotel Holding&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2024\/01\/dsr-hotel-holding.jpg?t=2026092809\"\n                        alt=\"Exterior view of a hotel on Sylt\"\n                        loading=\"lazy\"\n                         data-copyright=\"Exterior view of a hotel on Sylt \u00a9 DSR Hotel Holding (Eric Gross)\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Press release<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">24 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">Strategic Expansion of Hotel Operations: DERTOUR Group Becomes Sole Owner of DSR Hotel Holding<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29548\"\n        data-blog-id=\"3\"\n        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I&amp;#8217;ve always been that way.&amp;#8221;&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n        <div\n            class=\"new-post-teaser__background-wrapper\"\n                    >\n                                            <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/Ines-Batz-Der-Tour.jpg?t=2026092809\"\n                        alt=\"Portrait of Ines Batz\"\n                        loading=\"lazy\"\n                         data-copyright=\"Portrait of Ines Batz \u00a9Marc Bright\"                    >\n                                    <\/div>\n            \n                    <\/div>\n\n        <div class=\"new-post-teaser__content-wrapper\">\n            <div class=\"new-post-teaser__content-inner\">\n                                    <p class=\"new-post-teaser__type\">Story<\/p>\n                                <div class=\"new-post-teaser__content\">\n                    <p class=\"post-teaser__note\">23 July 2026<\/p>\n                    <h3 class=\"post-teaser__title\">&#8220;I&#8217;m an optimistic person. I&#8217;ve always been that way.&#8221;<\/h3>                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29332\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;&amp;#8220;I&amp;#8217;m an optimistic person. I&amp;#8217;ve always been that way.&amp;#8221;&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/sports-bring-people-together-inclusion-right-in-the-heart-of-the-neighborhood\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/sports-bring-people-together-inclusion-right-in-the-heart-of-the-neighborhood\\\/&quot;,&quot;element_name&quot;:&quot;Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/Inklusionssportfest-1.jpg?t=2026092809\"\n                        alt=\"Two people are standing at an athletics and sports complex, looking out at the event grounds. One person\u2019s T-shirt reads \u201cWith Heart for Inclusion \u2013 Sports Festival 2026.\u201d\"\n                        loading=\"lazy\"\n                         data-copyright=\"Two people are standing at an athletics and sports complex, looking out over the event grounds. One person\u2019s T-shirt reads \u201cWith Heart for Inclusion \u2013 Sports Festival 2026.\u201d \u00a9 Guy Dimenstein\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">22 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29318\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;Sports Bring People Together: Inclusion Right in the Heart of the Neighborhood&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                                    <li class=\"posts-slider__slide medium\">\n                        <div class=\"post-teaser post-teaser_default medium type-post\">\n    <a\n        href=\"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/csd-2026-take-a-stand-embrace-diversity\/\"\n        class=\"post-teaser__inner\"\n                data-tracking=\"{&quot;event&quot;:&quot;click_teaser&quot;,&quot;link_url&quot;:&quot;https:\\\/\\\/www.rewe-group.com\\\/en\\\/press-and-media\\\/newsroom\\\/stories\\\/csd-2026-take-a-stand-embrace-diversity\\\/&quot;,&quot;element_name&quot;:&quot;CSD 2026: Take a Stand. Embrace Diversity.&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;}\"\n    >\n                                <div class=\"post-teaser__background-wrapper\">\n                <div class=\"focused-image-container\">\n                    <img decoding=\"async\"\n                        class=\"focused-image\"\n                        data-focus-x=\"0.00\"\n                        data-focus-y=\"0.00\"\n                        src=\"https:\/\/www.rewe-group.com\/content\/uploads\/2026\/07\/CSD-Pride.jpg?t=2026092809\"\n                        alt=\"Participants in a Pride march carrying numerous rainbow flags amid a densely packed crowd.\"\n                        loading=\"lazy\"\n                         data-copyright=\"Participants in a Pride march carrying numerous rainbow flags amid a densely packed crowd. \u00a9micha-fotografiert.de | Michael Zimmermann\" data-copyright-wrapper=\".post-teaser__inner\"                    >\n                                    <\/div>\n            <\/div>\n                <div class=\"post-teaser__content-wrapper\">\n            <p class=\"post-teaser__type\">Story<\/p>\n                        <div class=\"post-teaser__content\">\n                <p class=\"post-teaser__note\">15 July 2026<\/p>\n                <h3 class=\"post-teaser__title\">CSD 2026: Take a Stand. Embrace Diversity.<\/h3>                            <\/div>\n        <\/div>\n    <\/a>\n            <button\n        type=\"button\"\n        class=\"btn-icon icon-add add2basket small\"\n        aria-label=\"add to collection\"\n        data-post-id=\"29304\"\n        data-blog-id=\"3\"\n        data-tracking=\"{&quot;event&quot;:&quot;click_add_to_collection&quot;,&quot;modul_name&quot;:&quot;.teaser-editorial&quot;,&quot;post_title&quot;:&quot;CSD 2026: Take a Stand. Embrace Diversity.&quot;,&quot;post_type&quot;:&quot;post&quot;,&quot;post_category&quot;:&quot;Company&quot;}\"\n    ><\/button>\n<\/div>\n                    <\/li>\n                            <\/ul>\n        <\/div>\n            <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-myblocks-section block-section section-bg-white\">\n<div class=\"wp-block-myblocks-row-full-single row-full-single my-row-block row-full\"><div class=\"myblock-wrapper block-my-twitter-icon-teaser\" data-module-name=\"Teaser LinkedIn Icon\"><div class=\"myblock-wrapper\">\n    <div class=\"linkedin-teaser\" data-module-name=\".linkedin-teaser\">\n        <div class=\"contents\">\n            <div class=\"contents-inner\">\n                <h2 class=\"typo-xl\">Join the discussion on <\/h2>\n                <div class=\"entry-content\">\n                    <p data-pm-slice=\"1 1 []\">Our LinkedIn feed has all the latest information from the REWE Group and the sector, with the most important developments from the worlds of retail, e-commerce, food, CSR and policy.<\/p>\n                <\/div>\n                <p class=\"link\">\n                    <a\n                        href=\"https:\/\/de.linkedin.com\/company\/rewegroup\"\n                        class=\"arrow-link btn-white\"\n                        target=\"_blank\" rel=\"noopener noreferrer\"                    >\n                        To LinkedIn feed                    <\/a>\n                <\/p>\n            <\/div>\n        <\/div>\n\n                    <div class=\"post-teaser post-teaser_default post-teaser__pattern pattern6 red-pattern\">\n                <div class=\"post-teaser__inner has-illustration\">\n                    <div class=\"post-teaser__content-wrapper\">\n                        <div class=\"post-teaser__illustration\"><\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":21356,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","nl_adhoc_sent":1,"footnotes":""},"categories":[8],"tags":[],"sales_line":[27],"focus_theme":[142],"class_list":["post-24247","press_release","type-press_release","status-publish","has-post-thumbnail","hentry","category-company","sales_line-dertour-group","focus_theme-undefined"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/press_release\/24247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/press_release"}],"about":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/types\/press_release"}],"version-history":[{"count":1,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/press_release\/24247\/revisions"}],"predecessor-version":[{"id":24248,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/press_release\/24247\/revisions\/24248"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media\/21356"}],"wp:attachment":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media?parent=24247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/categories?post=24247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/tags?post=24247"},{"taxonomy":"sales_line","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/sales_line?post=24247"},{"taxonomy":"focus_theme","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/focus_theme?post=24247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}