{"id":27463,"date":"2023-06-23T13:46:00","date_gmt":"2023-06-23T11:46:00","guid":{"rendered":"https:\/\/www.rewe-group.com\/en\/?p=27463"},"modified":"2026-03-03T16:40:21","modified_gmt":"2026-03-03T15:40:21","slug":"engine-for-our-organization","status":"publish","type":"post","link":"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/engine-for-our-organization\/","title":{"rendered":"“Engine for our organization”"},"content":{"rendered":"\n
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Several areas of REWE GROUP were once again certified as a family and life-phase-conscious employer by the berufundfamilie (job and family) audit. With the new addition of “+ diversity”, diversity issues are now also strategically anchored.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div><\/div>\n\n\n\n

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Five REWE GROUP business areas were certified according to the berufundfamilie (job and family) audit in Berlin on June 17. Some of the companies, institutions and universities also received the extended certificate with the addition of +diversity. The addition of +diversity, awarded for the first time, honors employers’ efforts to take into account and strengthen the different backgrounds and needs of their employees. The 18 organizations certified this year, including REWE GROUP Zentrale Handel D and the REWE regions West and Dortmund Frischelogistik, address topics such as work-life balance and diversity and anchor them in their corporate strategy. In this way, they are creating a working environment that promotes both work-life balance and non-discriminatory cooperation: What family-, life-phase- and diversity-conscious measures do we already have in place and what offerings have been introduced? In addition, focus topics were defined for the new audit aspect +diversity.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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Review<\/h2>\n

Measures that have already borne fruit in recent years include offers in the areas of working hours and location, such as mobile working. The Step up corporate culture initiative focuses on the aspect of diversity in management and employee development, among other things. The annual events such as Compatibility Week and Diversity Month have also met with a great response.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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Outlook<\/h2>\n

As part of the berufundfamilie (job and\u00a0 family) + diversity audit, the focus over the next three years will be on intensifying and communicating existing initiatives. An important approach here is to take into account the life phases of all employees and create suitable offers. At the same time, this is to be combined with flexible work organization models.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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Why is communication important?<\/h2>\n

Strong communication is crucial for the sustainable anchoring of compatibility and diversity in the corporate culture. In addition, effective implementation and use of specific measures is only possible if employees are aware of them. In other words, the most useful offer will only help employees to improve their work-life balance and diversity if they are aware of it.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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Why is diversity now part of the job and family audit?<\/h2>\n

REWE GROUP has taken the opportunity to be audited for the first time with “+ Diversity” to show that diversity is a driving force in our organization: Diversity is a driving force for our organization. We are thus supporting the approach of compatibility with equal opportunities and taking our social responsibility for a tolerant world into account.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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What measures are planned in the area of diversity?<\/h2>\n

The planned focus areas include gender and gender identity, generations and physical and mental abilities. We already support diversity in leadership through a development program such as “Women’s Drive”. In terms of generational competence, we are focusing on models such as reverse mentoring, for example, in which the strengths and experiences of different generations are incorporated. We are also examining new approaches, such as the possibility of making the application process more inclusive, including with regard to neurodiversity.<\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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These REWE GROUP divisions received a certificate valid for three years:<\/h2>\n

Certification berufundfamilie (job and family) audit + diversity:<\/strong><\/p>\n

REWE GROUP Retail Germany (REWE Deutscher Supermarkt AG & Co. KGaA in Cologne, REWE GROUP Holding, REWE GROUP Buying GmbH, REWE Digital GmbH, Central Administration Offices of REWE Markt GmbH and PENNY Markt GmbH)<\/p>\n

REWE Zweigniederlassung West (administration full-range and logistics Langel and Koblenz)<\/p>\n

REWE Dortmund Frischelogistik<\/p>\n

Certification berufundfamilie (job and family) audit:<\/strong><\/p>\n

REWE Markt GmbH, Zweigniederlassung S\u00fcd (logistics Eitting and Buttenheim)<\/p>\n

REWE Dortmund SE & Co. KG (service center, logistics, meat processing)<\/p>\n<\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Read more<\/h2>\n \n <\/div>\n
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    Story<\/p>\n

    24 February 2026<\/p>\n <\/div>\n\n

    Sebastian Stein: From nahkauf sales manager to REWE retailer<\/h3>\n

    Sebastian Stein knows the key figures of his store inside out and combines them with commercial skills, a feel for customers and knowledge of human nature. His career has taken him from cashier to store manager to sales manager at nahkauf. Today he is an independent REWE retailer in Nieheim. <\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    9 February 2026<\/p>\n <\/div>\n\n

    From market manager to independent retailer in Kiel<\/h3>\n

    For Moritz Breske, his traditional career in retail has become a personal milestone: the 37-year-old has taken over the REWE Center on Winterbeker Weg in Kiel\u2014a space as large as a soccer field, with 170 employees and a product range that leaves nothing to be desired. He has always been able to rely fully on the support of the cooperative<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    4 February 2026<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Malte Kramer is Category Manager at ZooRoyal<\/h3>\n

    From 2026, ZooRoyal – REWE Group’s modern pet supplies retailer – will be rolling out its own brick-and-mortar stores across Germany. What has so far mainly generated enthusiasm online and in REWE and PENNY stores will then also be experienced locally: a modern store concept, a wide range of specialist pet supplies – and, above all, people who put their heart and expertise into it.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    \n \"Johannes\n <\/div>\n \n <\/div>\n\n
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    Story<\/p>\n

    5 December 2025<\/p>\n <\/div>\n\n

    “Kill it with kindness” – Johannes Fiebers on his journey from Lidl world traveler to REWE independent retailer<\/h3>\n

    From Mainz via Italy, Sweden and the USA back to Germany – and into self-employment as a REWE-retailer: Johannes Fieber’s retail career has been extremely varied.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    24 November 2025<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Tim Heiler is an aquarist at ZooRoyal<\/h3>\n

    From 2026, ZooRoyal – REWE Group’s modern pet supplies retailer – will be rolling out its own brick-and-mortar stores across Germany. What has so far mainly generated enthusiasm online and in REWE and PENNY stores will then also be experienced locally: a modern store concept, a wide range of specialist pet supplies – and, above all, people who put their heart and expertise into it.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    20 November 2025<\/p>\n <\/div>\n\n

    Innovative plant-based protein products: “Our guests love the vegan range”<\/h3>\n

    Vegan variety with heart: At REWE Center Quermann in Bielefeld, everything revolves around taste, quality, and regional origin. Ines and Rainer Quermann regularly surprise their guests with innovative plant-based protein products \u2014 focusing on enjoyment, sustainability, and one-on-one consultation.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    6 November 2025<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Andrea Ozekker is a groomer at ZooRoyal<\/h3>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n
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    Story<\/p>\n

    25 September 2025<\/p>\n <\/div>\n\n

    “A clear commitment to diversity”<\/h3>\n

    REWE Group is taking on the patronage of the Cologne alliance “Mit Frauen in F\u00fchrung” (With Women in Leadership) – and is thus sending a clear signal for more diversity in the workplace. <\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n <\/ul>\n <\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n

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    \n Join the discussion on LinkedIn <\/h2>\n
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    Our LinkedIn feed has all the latest information from the REWE GROUP and the sector, with the most important developments from the worlds of retail, e-commerce, food, CSR and policy.<\/p>\n <\/div>\n

    \n \n To LinkedIn feed <\/a>\n <\/p>\n <\/div>\n <\/div>\n\n

    \n <\/span>\n <\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    berufundfamilie (job and family) audit + diversity<\/p>\n","protected":false},"author":38,"featured_media":25010,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"25724,25682,27351,27744,19458,23247","_relevanssi_noindex_reason":"","nl_adhoc_sent":1,"footnotes":""},"categories":[3],"tags":[],"sales_line":[19],"focus_theme":[142],"class_list":["post-27463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-careers","sales_line-rewe-group","focus_theme-undefined"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/comments?post=27463"}],"version-history":[{"count":6,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27463\/revisions"}],"predecessor-version":[{"id":27469,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27463\/revisions\/27469"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media\/25010"}],"wp:attachment":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media?parent=27463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/categories?post=27463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/tags?post=27463"},{"taxonomy":"sales_line","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/sales_line?post=27463"},{"taxonomy":"focus_theme","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/focus_theme?post=27463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}