{"id":27116,"date":"2025-09-25T13:43:00","date_gmt":"2025-09-25T11:43:00","guid":{"rendered":"https:\/\/www.rewe-group.com\/en\/?p=27116"},"modified":"2026-03-02T14:45:50","modified_gmt":"2026-03-02T13:45:50","slug":"a-clear-commitment-to-diversity","status":"publish","type":"post","link":"https:\/\/www.rewe-group.com\/en\/press-and-media\/newsroom\/stories\/a-clear-commitment-to-diversity\/","title":{"rendered":"“A clear commitment to diversity”"},"content":{"rendered":"\n
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The REWE GROUP has taken on the patronage of the Cologne-based corporate alliance “Mit Frauen in F\u00fchrung” (With Women in Leadership). In doing so, the company is sending a clear signal for equal opportunities, diversity and the strategic promotion of women in management positions.<\/span> <\/span><\/p>\n

As a founding member of the alliance since 2016, REWE GROUP has been committed to the visibility and development of female senior managers for years. With the assumption of patronage, a new stage is now beginning – under the motto Women’s Drive, which was chosen very deliberately, as it is also the name of REWE GROUP’s own development programs for female senior managers and high potentials. As the motto of the two-year patronage, it stands for the drive that many women demonstrate every day: Taking responsibility, leading, growing and making an impact.<\/span> <\/span><\/p>\n

REWE GROUP Management Board member Daniela B\u00fcchel, who took over the baton from her predecessor Birgit O\u00dfendorf-Will, Stroer Group, was proud that REWE GROUP is taking over the patronage of the Cologne alliance ‘With Women in Leadership’. For us, this is much more than a symbolic act – it is a clear commitment to equal rights and diversity. Especially at a time when many companies are scaling back their diversity activities, we are consciously setting an example. We chose our motto ‘Women’s Drive’ carefully: It stands for the drive that many women show every day – the courage to take on responsibility, the motivation to develop, the ability to lead and inspire other women. <\/q><\/span> <\/span><\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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Promotion and networking<\/h2>\n

Back in 2017, REWE GROUP laid the foundation for development programs aimed at female colleagues with initial management experience with “Women’s Drive”. This resulted in two programs, two training courses, a follow-up, open training offers and the women’s network <\/span>fernetzt<\/span><\/b>, which has been offering space for exchange, mutual support and joint growth since 2019. The response has been great – and the impact is visible: positive developments at the third management level show that the measures are taking effect, and equal opportunities are becoming an integral part of management development. And last but not least, from this year onwards, all divisions will also be certified according to the “diversity” aspect in the central job and family audit. <\/span><\/p>\n

With the patronage of the Cologne-based alliance “With Women in Leadership”, REWE GROUP is once again demonstrating its commitment to diversity and supporting women on their way to those management levels and areas that have lacked diversity to date. <\/span><\/p>\n <\/div>\n\n <\/div>\n<\/div>\n\n

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“With women in leadership” in brief<\/h2>\n

Female Resources is a consulting company with a focus on gender management, Gender parity and <\/span>Female<\/span> Leadership. The aim is to support companies in creating <\/span>framework conditions in which women can grow professionally and take on leadership responsibility. With the network “With Women in Leadership”, the founder of <\/span>Female<\/span> Resources, Christine Kronenberg, initiated a platform to which 21 Cologne-based companies and over 30 other partners (“Friends”) currently belong. The participating companies are committed to actively promoting equality and developing corresponding strategies. The services offered by <\/span>Female<\/span> Resources include advice, workshops, cross-mentoring and training for female talent in its own academy.<\/span><\/p>\n<\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

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Read more<\/h2>\n \n <\/div>\n
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    24 February 2026<\/p>\n <\/div>\n\n

    Sebastian Stein: From nahkauf sales manager to REWE retailer<\/h3>\n

    Sebastian Stein knows the key figures of his store inside out and combines them with commercial skills, a feel for customers and knowledge of human nature. His career has taken him from cashier to store manager to sales manager at nahkauf. Today he is an independent REWE retailer in Nieheim. <\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    9 February 2026<\/p>\n <\/div>\n\n

    From market manager to independent retailer in Kiel<\/h3>\n

    For Moritz Breske, his traditional career in retail has become a personal milestone: the 37-year-old has taken over the REWE Center on Winterbeker Weg in Kiel\u2014a space as large as a soccer field, with 170 employees and a product range that leaves nothing to be desired. He has always been able to rely fully on the support of the cooperative<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    4 February 2026<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Malte Kramer is Category Manager at ZooRoyal<\/h3>\n

    From 2026, ZooRoyal – REWE Group’s modern pet supplies retailer – will be rolling out its own brick-and-mortar stores across Germany. What has so far mainly generated enthusiasm online and in REWE and PENNY stores will then also be experienced locally: a modern store concept, a wide range of specialist pet supplies – and, above all, people who put their heart and expertise into it.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    5 December 2025<\/p>\n <\/div>\n\n

    “Kill it with kindness” – Johannes Fiebers on his journey from Lidl world traveler to REWE independent retailer<\/h3>\n

    From Mainz via Italy, Sweden and the USA back to Germany – and into self-employment as a REWE-retailer: Johannes Fieber’s retail career has been extremely varied.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    Story<\/p>\n

    24 November 2025<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Tim Heiler is an aquarist at ZooRoyal<\/h3>\n

    From 2026, ZooRoyal – REWE Group’s modern pet supplies retailer – will be rolling out its own brick-and-mortar stores across Germany. What has so far mainly generated enthusiasm online and in REWE and PENNY stores will then also be experienced locally: a modern store concept, a wide range of specialist pet supplies – and, above all, people who put their heart and expertise into it.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    20 November 2025<\/p>\n <\/div>\n\n

    Innovative plant-based protein products: “Our guests love the vegan range”<\/h3>\n

    Vegan variety with heart: At REWE Center Quermann in Bielefeld, everything revolves around taste, quality, and regional origin. Ines and Rainer Quermann regularly surprise their guests with innovative plant-based protein products \u2014 focusing on enjoyment, sustainability, and one-on-one consultation.<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n

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    6 November 2025<\/p>\n <\/div>\n\n

    Pawsome dream jobs: Andrea Ozekker is a groomer at ZooRoyal<\/h3>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n
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    5 September 2025<\/p>\n <\/div>\n\n

    Dual study program self-employment: “Just get started and do it”<\/h3>\n

    How the dual study program for self-employment at REWE sets young talents on the path to entrepreneurial freedom<\/p>\n \n <\/div>\n <\/div>\n <\/div>\n <\/a>\n<\/div>\n <\/li>\n <\/ul>\n <\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n

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    \n Join the discussion on LinkedIn <\/h2>\n
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    Our LinkedIn feed has all the latest information from the REWE GROUP and the sector, with the most important developments from the worlds of retail, e-commerce, food, CSR and policy.<\/p>\n <\/div>\n

    \n \n To LinkedIn feed <\/a>\n <\/p>\n <\/div>\n <\/div>\n\n

    \n <\/span>\n <\/div>\n <\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    REWE Group is taking on the patronage of the Cologne alliance “Mit Frauen in F\u00fchrung” (With Women in Leadership) – and is thus sending a clear signal for more diversity in the workplace. <\/p>\n","protected":false},"author":38,"featured_media":25371,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","nl_adhoc_sent":1,"footnotes":""},"categories":[3],"tags":[],"sales_line":[19],"focus_theme":[142],"class_list":["post-27116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-careers","sales_line-rewe-group","focus_theme-undefined"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/comments?post=27116"}],"version-history":[{"count":7,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27116\/revisions"}],"predecessor-version":[{"id":27632,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/posts\/27116\/revisions\/27632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media\/25371"}],"wp:attachment":[{"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/media?parent=27116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/categories?post=27116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/tags?post=27116"},{"taxonomy":"sales_line","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/sales_line?post=27116"},{"taxonomy":"focus_theme","embeddable":true,"href":"https:\/\/www.rewe-group.com\/en\/wp-json\/wp\/v2\/focus_theme?post=27116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}